WEAN UP, the worldwide piglet program designed and manufactured by Wisium including products and services, has been launched in Mexico.
The launch took place on Wednesday, November 7th in Tepatitlán city and Thursday, November 8th in Guadalajara, as part of the 7th AMVECO 2018 event.
In order to publicize the new brand of pre-starter, technical conferences were held for the most important technicians and producers in the province. For the occasion, Francesc Payola, International Swine Market Manager, gave a lecture about “Trends in the nutrition of the Piglet: How to survive the great global challenges?”.
For the commercial part, Cintya Luján, Business Unit Manager Swine, was in charge of publicizing “Expert Program For Piglets: Wean UP”.
Likewise, in support of the launch of the pre-starter brand, campaigns of expectation were held at the AMVEC congresses in Mérida, Yucatán, and in OPORPA Nuevo Vallarta, Jalisco. Both events bring together the largest and most important swine producers in the industry in Latin America.
This feeding program reinforces the portfolio of Wisium offers of products and services for pig health and nutrition.
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